The 5 Essentials Of Professional List Building
Today I have finally released my latest report on how to build your mailing list like the pros do it.
It covers the 5 essentials:
Mailing List Basics
Covering all the basics that you NEED to know , including software options, deliverability, mail format and so onEasy Methods for Increasing The Size Of Your List
The “Surprise Secret Formula” for mailing listsManaging Separate Lists – List Segmentation
Target exactly the right subscribers with your email marketing using filters and sub listsAutoresponders
Creating a continual stream of income, setting up autoresponders and autoresponder sequences… staying in touchTesting, Tweaking & Tracking
Testing and optimising your opt in forms for you blog and landing pages
Why not download it and check it out
You’ve Got Your Facebook Page… What Now?
Ok so you have your Facebook page all up and running, what now?
Today I have read four articles which really put that question into a nutshell, or is that four nutshells? Anyway the first artilce is a Facebook page business 101, just to get some myths zapped and to cover the basics. The next thee articles cover loads of different ways of telling everyone that you now have a Facebook page and you want them to see it.
Social media marketing has its own set of rules or etiquette if you will. It is not good enough to create your page then go a bang up a load of offers and products to sell. Build a relationship first and then go bang up some offers and some things to sell! I’m obviously being a bit facetious there but you know what I mean.
Here are the links to those greate articles, by Mari Smith and Social Media Examiner…
7 Easy Steps to Building a Massive Targeted Mailing List!
This should be the main focus of anybody trying to create a business online. No if’s no but’s!
- Define your market
- Develop an ethical bribe – Solve a problem for your market
- Create an Aweber account
- Create a WordPress blog
- Adding your opt in box to your site
- Add relevant unique content to your blog
- Drive traffic to your blog
Define Your Market
That’s it just 7 steps, and by targeted I mean that using this 7 step process you will attract visitors that are actually looking to your content for a solution to their problem. Define your market, find out what problems they are having and give them the solution.
So how do we “define” our target market? Well as luck would have it my one of my previous blog posts covers just that. It’s a journey of discovery and it is dreadfully easy. All we need is Google and a few other online tools, a couple of hours and we are done.
Check out that article here and I strongly suggest you do this first. Actually even if you are not trying to build a list, getting amongst your market and finding out what they are up to and what problems they are having is an excellent thing to do, it can become a great source of ideas for other content too like blog posts for example.
How To Use The NEW Digg
Walkthrough the new Digg with Kevin Rose from Digg Videos on Vimeo.
5 Utterly Fantastic Bloggers Resources!
I have pulled together 5 of my favourite online resources, these are website I constantly go back to learn and remind myself of what I should be doing. These 5 resources cover 99% of what you need to know to become successful online. Let me know what you think in the comments box below or simply click the Facebook like button above. Enjoy!
Resource One
The first resource is Michael Dunlop’s game changing site IncomeDiary.com, not only does this site have an awesome design that looks real sexy, the content is even more awesome. I was hooked from the first article I read which was “Michaels Story”. I briefly met Michael around 6 years ago; we were at a Yanik Silver seminar, 2006 I think it was. Since then Michael has gone on to become one of the leading bloggers IN THE WORLD! The boy did well, don’t you think?
His whole site is mainly a step by step tutorial on how to build a blogging business from the beginning, great mix of content from articles, videos & interviews. For anyone just starting out focus on this site alone, you will learn so much!
Resource Two
The second site on my list is WPBeginners.com, If you have not used WordPress before bookmark this site right now. It is a great resource for help with installing, configuring and basic using of the WordPress platform. WordPress is now one of the most popular CMS’s out there today. As the title suggests it is great for beginners.
Resource Three
I’m not sure where to start with SocialMediaExaminer.com. There is absolutely tons of great information on this site. If you are new to Social Media bookmark this one as it is probably the best Social Media guide out there today. It has a great look and feel about it which makes the information easy to absorb. Posts come in the form of Case Studies, Vidoes, Interviews, How to’s, Tools & Resources. I love this site and it has taught me so much. I often use posts to send out to my audience. From beginners to advanced it is all there!
Resource Four
ProBlogger.net has been around for a while now in internet terms and is probably one of the the pioneers for Pro Blogging information for Pro Bloggers. Again there is loads of content on this site for beginners and the more advanced. It is heavily geared towards making money as the title would suggest. Some popular posts include, How bloggers make money from blogs, Ten top tips for writing a blog post
and Five ways to build your blogs voice. I strongly recommend subscribing to the feed on this blog. Darren writes some absolute gems.
Resource Five
CopyBlogger.com is brilliant, if you struggle as a writer (I know I do) you will find this site invaluable. Loads and loads of articles on copywriting for many different areas. You can find out how to write powerful headlines and read about how important they are. How to write compelling content for you blog etc etc. It also talks about Search Engine Optimisation, how to create great landing pages. This is defintalely another blog for your RSS reader.
7 Ways To Get The Best Out of Linked In
LinkedIn has had a reputation for being a bit like an old gentleman’s club where everybody looks down their nose at new members.
I’m here to tell you that those days have gone! Hoorah! LinkedIn has recently added loads of new features and has even started looking a bit modern too.
Ok so it’s never going to have the laid back atmosphere of Twitter or Facebook but that’s cool because it is a slightly different species.
There is still a tiny bit of “old gentleman’s club” about it and that is because it is geared more toward the corporate world. Consultants, business owners, corporate employees and freelancers tend to be the “norm”. But it is still a great place to meet people and create solid business relationships and to showcase ones expertise.
I have 7 tips below to help you get the most out of your membership at Linked In, don’t be frightened to get in amongst it, there will be no Lording it up from anyone on my watch!
Tip One
Spend some quality time on your profile – this is the window to your soul. This is where a business connection starts, it you have not bothered to complete your profile properly then no one (and quite rightly so) is going to look past that. So beef it up, create a compelling profile and finish it off with a strong profile summary.
Tip Two
Add Connections! – It sounds obvious but yes add connections continuously. Once you have added everybody in your address book and email client, you can start adding people you hook up with on Linked In, through Linked In groups and all the other social media networking activities.
Tip Three
Recommendations – Ok there is a little etiquette that needs to be adhered to here when we ask for and give out recommendations. It is ok to ask people you work with Or have worked with in the past to give you a shout on Linked In. If you have worked with someone and your experience was a good one then give them a recommendation. Most of the time they will recommend you back.
Facebook “Like” “Share” “Become a fan” – Are you confused?
What does what?
I have been working with several clients on Facebook pages recently and it has come to light that the whole “like”, “share” and “become a fan” thing is a tad confusing for some people.
This post will clear that up for us. At the end of the post please feel free to ask any other questions you may have about Facebook.
Ok so here is what these things actually do (or did, in the case of “become a fan”)…
- Like – as in like a status, a photo or more recently a website or blog
- Become a fan –You can become a fan (“like” a page, a group, a person and a product.
- Share – If you visit website and blogs you will notice that some have a little square Facebook icon with Share written on it. To post to your profile wall.
I’m not sure why but no one at Facebook seemed to think that it would be confusing to start calling all these three things “LIKE”!
“LIKE” on Facebook is now context sensitive and mostly depends on where you are and what you are looking at.
Ok now let’s take the originally interactivity actions and explain them in the new “Like” era
Like is the dominating action now when interacting with Facebook and is just the start of Facebook’s infiltration into web search. (More on that in a later post) You can now “like” a status, a photo, a comment, a friend, and outside of Facebook you can “like” blog posts and web pages if they have the like button installed.
10 Successful Facebook Pages & Why YOU Need One Too!
The growth of Facebook in the past two years is difficult to ignore. So with that in mind I’m on a mission to help get Facebook pages up and running for those of you who want to stay ahead of the game. A compelling Facebook page designed specifically for your business should be an integral part of your business marketing strategy.
Facebook provides a great opportunity for exposure, Google indexing, live search ability and potential client engagement. It doesn’t matter if you are a solopreneur, a small company or an established major player in your market the opportunities presented by Facebook are incredible.
The way Facebook is set up to collect data from the user makes it easier for us as business owners to reach our target customers. We can “choose” our audience specific criteria such as location age & interests and we have the ability to connect with more than 500 million potential customers!
Check out this list of 10 successful Facebook Business Pages to get an idea of what I’m talking about.
Click here to find out how I can help you create your brand new branded Facebook page so you can start creating a massive following of targeted potential customers
11 Easy Steps To Effective Market Research
It has never been so easy to find out what your competition is up to. There are some really simple strategies available for spying on them.
We can find out how they are advertising, we can find out how much traffic they get & we can even see what keywords are working for them.
But I’m getting ahead of myself here as I want to share some simple ways for finding out who your competition is. We need to find out who the main players are in our market if we want any chance of competing with them.
We find out what they are doing, and then do it better. This is a concept is called Piggy Backing.
We all have this grand notion that whatever we are doing is original and that no one has ever done it before… I am 99% sure that anything that we can think of has already been done before in some form or other. I understand this statement might upset a few people but I honestly believe it.
I’m obviously just talking about internet marketing here so don’t get me wrong.
So how can we discover what our market is up to?
Are You Ready To Outsource?
I’ve been pondering it for a few years now, but something has been holding me back. To be honest I was full of concern, concerned about letting someone else do my work, concerned about actually going through the process of choosing and communication with someone the other side of the world. You see I don’t get out much and can be a tad shy at times J so I really thought this was beyond my capabilities, well not beyond my capabilities but definitely out of my comfort zone.
You see ever since I made the decision to increase my exposure online and to dedicate most of my waking hours to creating traffic and building a mailing list I have had this massive to do list, which never, ever got any shorter and I have recently found myself waking up in the small hours with the list swirling around in my head!
So enough is enough I thought, all the other people I know or read about who make their living online are outsourcing, it’s about time I got with the program.
I’m not one for woo woo stuff but some sort of synchronicity was in play here, well that’s what a lot of people I know would call it. I call it just plain coincidence. I watched an interview with Michael Dunlop the other day and he mentioned a company in the US called TaskUs.com who manage your outsourcing for you. Perfect!
I immediately went to their site and signed up for their special offer and submitted a couple of tasks within about 15 minutes.
The next morning in my inbox was confirmation of my task etc. AND a personal email from Jed, my new account administrator. Jed welcomed me and told me he will be looking after my account. He was open and honest about what they can and can’t do, which made me feel even more comfortable about the whole thing.
I’ve created a short video below that walks you through the process.
Free Report!
Let’s Get Friendly
